About Us

(or all about me)

About us: My name is Beth Frock & I am the owner/designer of (b frocked by) Boysenberry. I did my training in fashion design in Paris, but I found that costumes were a better fit for my style then Haute Couture. I have designed ballet and dance-wear costumes as well as sweaters, coats, & bathing suits, but had been designing Halloween costumes for several years when I got pregnant with our first daughter.

Boysenberry was born when I found myself very frustrated that so many baby clothes are gender oriented. We did not know that we were having a girl and I received a lot of white clothing as baby shower gifts so I started making colorful unisex clothing on my wish list that I didn’t get as a gift and was unable to find in stores. I’m not big on baby pastel colors and keep much of the line in bright, colorful fabrics. After my daughter was born we moved to a small Vermont where jobs in the fashion business are almost non-existent. Thus Boysenberry was born. We are a small company where each item is handmade individually in the store. We are committed to using high quality fabrics, unique and fun designs, and helping to meet the fashion needs of kids and their families everywhere.

Please come by the store in Rochester, Vermont if you are in the area! There are a lot of people here in Rochester sporting their Boysenberry items. We are destination in the area for newborn & baby shower gifts. The store offers a wider range of items, infant, child and adult fashions, as well as unique one of a kind styles & everything on the web site.